
26 400 000 €
26 400 000 €
| Sale price | 26 400 000 € |
| Price per square meter | 8 800 € |
| Floor area | 3 000 m² |
| Address | United Kingdom, London |
United Kingdom. BOUTIQUE HOTEL IN A PRESTIGIOUS CENTRAL LONDON NEIGHBORHOOD
Investment Opportunity: Boutique Hotel
1. Investment Overview
● Asset Type: Freehold boutique hotel, unencumbered by hotel chain affiliations or management agreements.
● Inventory: 50 rooms of various categories, including suites; the property consists of three interconnected Victorian townhouses.
● Location: The prestigious Notting Hill neighborhood.
● Asking Price: £22,000,000.
● Expansion Potential: Opportunity to increase the room count by 10–12 units through a rear extension and internal reconfiguration.
2. Property Overview
● Tenure: Freehold.
● Configuration: Three interconnected Victorian townhouses.
● Outdoor Space: A private, south-facing terrace—a rare feature for the W2 area.
● Current Status: An operational boutique hotel with an Eastern-inspired aesthetic. The property is currently underperforming due to inefficient management, presenting a significant opportunity for value enhancement.
3. Value-Add Potential
● Capacity Expansion: Potential to add 10–12 rooms via a rear extension and internal layout modifications, which would drive an increase in RevPAR (Revenue Per Available Room). ● Repositioning and Rebranding: An opportunity to move away from an outdated "Oriental" style in favor of a modern concept tailored to design-conscious travelers and corporate clients. This would facilitate an increase in the Average Daily Rate (ADR) and improve the hotel’s standing on Online Travel Agency (OTA) platforms.
● Professional Management: Potential for the rapid improvement of occupancy rates, yield, and Net Operating Income (NOI) through the engagement of a professional management company or integration into a boutique hotel chain.
● Integration into Hotel Networks: The property is ideally suited for inclusion in a hotel collection, which would allow for the optimization of procurement and sales channels, while providing comprehensive support for international investors.
4. Location and Transport Accessibility
The property is situated in one of the world’s most sought-after areas for boutique hotels:
● Hyde Park: A 5-minute walk away.
● Kensington Palace & Gardens: Less than a 10-minute walk away.
● Portobello Road: Home to a world-renowned market that attracts a vast number of international tourists.
● Transport Infrastructure: A 10-minute walk to Paddington Station (serving the Elizabeth Line and the Heathrow Express, which provides a 15-minute connection to Heathrow Airport); the Notting Hill Gate and Bayswater Underground stations are a 4-minute walk away. ● Retail: 10 minutes from the Westfield London shopping center.
5. Transaction Structure
● Asking Price: £22,000,000.
● Process: The transaction is being handled on a strictly confidential basis, off-market. Detailed financial information is provided upon the signing of a non-disclosure agreement (NDA).
Further information is available following the signing of a letter of intent (LOI) and an NDA, and the provision of proof of funds (POF).
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